About us
Fathoni Fishing: a casting tackle shop in Bogor
Fathoni Fishing is a fishing tackle shop in Bogor, Indonesia, focused on casting gear for freshwater predators — baitcasting and spinning reels, casting rods, lures, line, and accessories. You can buy in person at our West Bogor basecamp, or order through our online store fathonifishing.com for delivery anywhere in Indonesia.
About us
Gear chosen for better fishing
Fathoni Fishing was born from a love of fishing and a desire to offer gear that truly supports every fishing session.
We understand that choosing rods, reels, lines, baits, lures, and other tackle comes with its own challenges. Every angler has a different style, technique, target fish, and spot.
That is why we offer fishing rods, reels, lures, and tackle curated for quality, function, and real-world use, not just to follow trends.
We believe the right gear makes a difference: from comfort and confidence while fishing, to the thrill when the strike comes.
Fathoni Fishing is here to help you find the right gear for the way you fish, so you can focus on what matters most:
enjoying every cast and making the most of your time on the water.
Fathoni Fishing — Elevate Your Fishing Experience.
What we sell
Fishing tackle for freshwater casting
Our catalog focuses on freshwater casting gear. Everything is listed in the Store, with stock pulled straight from our warehouse system — if it shows as available, it really is in stock.
Reels
Baitcasting, spinning, and BFS (bait finesse system) fishing reels — from reels built to cast light lures to reels with strong drag for big fish.
View 2 itemsRods
Freshwater casting and spinning rods, with lengths and powers matched to the target fish and technique.
Coming soon — ask about stockLures & Baits
Casting lures and baits: topwater, minnows, frogs, and soft lures for snakehead and peacock bass.
Coming soon — ask about stockLine & Leader
PE braid, monofilament, and fluorocarbon leader for long-distance casting and fighting fish close to cover.
Coming soon — ask about stockAccessories
Fishing accessories such as lip grips, pliers, and tackle boxes that make a long day on the water easier.
Coming soon — ask about stockApparel
Fishing apparel: jerseys, caps, and sun protection for casting all day under the heat.
Coming soon — ask about stock
Casting specialists
Freshwater predators
Our focus is casting for freshwater predators: giant snakehead (toman), peacock bass, striped snakehead (gabus), pangasius, red devil, and even the rare knifefish — the fish anglers chase at Jatiluhur Reservoir and other freshwater spots in West Java.
Our experience at those spots shapes what we stock. For example, at Jatiluhur, silver, gold, and chartreuse lures of 5–10 cm have proven effective, and the areas around fish cages are where predators strike most often.
Try it on the water
Jatiluhur fishing trip
Not sure which gear to choose? Join our fishing trip at Jatiluhur Reservoir, Purwakarta — boat hire with a skipper for Rp 350.000 per boat, max. 2 people per boat, full day (05:00–18:00) — and try the gear right at the snakehead and peacock bass spots.
See the fishing tripShipping
Shipping across Indonesia
Order on fathonifishing.com, pay by bank transfer, and we ship anywhere in Indonesia. For Bogor, Jakarta, Depok, Tangerang, and Bekasi (Greater Jakarta), shipping is Rp 25.000 and takes 1–2 business days. Orders can also be picked up at our West Bogor basecamp with no shipping fee.
Start shoppingVisit us
Tackle shop in West Bogor
Drop by to see, hold, and try the gear before you buy. Message us on WhatsApp first so we can have the items you want to see ready.
Fathoni Fishing
- Sindang Barang Residence (SBR) Blok B12, Kel. Sindang Barang, Kec. Bogor Barat, Kota Bogor, Jawa Barat 16117
- Daily 07:00–21:00 (WIB)
- +62 878-1407-4588
FAQ
Questions about Fathoni Fishing
Where is the Fathoni Fishing tackle shop?
Our basecamp is at Sindang Barang Residence (SBR) Blok B12, Kel. Sindang Barang, Kec. Bogor Barat, Kota Bogor, Jawa Barat 16117. Open daily 07:00–21:00 (WIB). Message us on WhatsApp before you come so we can have the items you want to see ready.
Can I buy from Fathoni Fishing online?
Yes. Everything can be ordered on fathonifishing.com and shipped anywhere in Indonesia. Payment is by bank transfer; for orders picked up at the basecamp, you can pay on pickup.
What fishing tackle does Fathoni Fishing sell?
We focus on freshwater casting gear: reels, rods, lures & baits, line & leader, accessories, apparel. Stock shown in the Store comes straight from our warehouse system.
Can I try fishing tackle before buying?
Yes. See and hold the gear in person at our basecamp in West Bogor, or join our fishing trip at Jatiluhur Reservoir to try it on the water.
How do I contact Fathoni Fishing?
On WhatsApp at +62 878-1407-4588, daily 07:00–21:00 (WIB).